Membership Directory - Corporate

Habits Srl

Fashion & Apparel


Company Background (for Business Directory): Habits, founded in 2004 by Innocenzo Rifino and Diego Rossi in Milan, is a multidisciplinary industrial design studio, focused on technological and interactive projects, with multiple experiences of international relevance. The team is made up of industrial designers, electronic and mechanical engineers, model makers, UX UI designers, interaction specialists, interior designers with a global approach. The team has been awarded with more than 180 international design prizes such as Red Dot, IF, Compasso d’Oro, Design Plus, Good Design, German Design Award. From 2021 Habits office in Bangkok serves Thailand companies and ASEAN countries.
Description of products/services: Habits projects are largely focused on appliances, electronic products, industrial equipment, lamps and lighting, IoT, digital products, UX interaction and interfaces. Thanks to its diversified team skillset Habits can manage several aspects of the design process • Industrial design (concept design, model making and 3d design, CMF design) • UI/UX Interaction design (UX/UI, visual prototyping, information architecture, motion design) • Prototyping (Functional and aesthetic prototyping, software and firmware development) • Engineering (product design development, electronic and mechanical engineering) • Interior design (retail and shop design, temporary and booth, residential) • Visual design (Corporate identity, brand strategy, packaging design, retail display design) • Design Research (user interviews/focus group, product insights, trend forecast) • Design strategy (Set-up of company products strategy in short and long term)
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